The Great Indian Kapil Show: When Deepinder Goyal, the CEO of Zomato, suggested that the team “build a relationship” with the customer, they took his advice seriously

Netflix’s The Great Indian Kapil Show

Along with his wife Gia Goyal, businessman Narayana Murthy, and his wife Sudha Murthy, a member of the Rajya Sabha, Deepinder Goyal, the CEO of a food e-commerce platform, recently appeared on the most recent episode of the streaming sketch comedy show The Great Indian Kapil Show. Kapil discussed the flirtatious push notifications that Deepinder’s Zomato app sends to its users during the episode. “Their company’s notifications are very flirtatious,” Kapil remarked. It seems as though a boyfriend and girlfriend are conversing. The audience burst out laughing in admiration of the copywriters who create these push notifications as he continued to display a few of them.

Kapil then asked Deepinder, “You were actually typing this message for your customers or you were typing for Gia and by mistake you sent it to us?”. “On a few occasions, I typed for Gia, and I thought I would send them a nice notification,” Deepinder retorted. Not much, though. Let me explain what took place. We have a relatively young marketing team. They have no prior marketing experience. They are fervent individuals.

“So, I briefed them one day to build a relationship with the customer,” Deepinder continued. I had no idea what it meant either. I have no experience in marketing. According to a book I read, you should establish a rapport with the client. I informed them. They paid attention to me.

Sunil Grover, Rajiv Thakur, Kiku Sharda, Krushna Abhishek, and Archana Puran Singh are also featured in Kapil’s show. With the help of the nation’s celebrities, Season 2 promises to honour India and its vibrant culture. The Great Indian Kapil Show follows the same format as Sharma’s previous programmes, Comedy Nights with Kapil and The Kapil Sharma Show. You can watch The Great Indian Kapil Show on Netflix.

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